Christian Toledo was born in the Philippines in 1993. After completing his undergraduate in Arts management and master’s degree in Media Studies and Film at the University of Philippines, he worked as an arts manager among other roles in local public and private museums, cultural institutions including the National Museum of Philippines, Museum of Contemporary Art and Design, Children’s Museum and others. He came to the US in 2017 and settled in Pearland, TX. Together with a friend Jevh Maravilla, Toledo did a prank in a local McDonald’s store, by photographing Maravilla and him as a marketing poster and placed it on the wall of the store after noticing the lack of POC representation in McDonald’s advertising images. The prank went viral on social media. The pair were invited to Ellen Degeneres Show in late 2018 and were awarded $25,000 each by McDonald’s.
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